Project Period(s): (mm/dd/yyyy) From 01/03/2006 To 31/12/2010

Donor Agencies: GOSL - Government of Sri Lanka JICA - Japan Bank for Int'l Corp.

Executing Agency: Ministry of Tourism Implementation Agency: Ministry of Tourism Sri Lanka Institute of Tourism and Hotel Management Sri Lanka Tourism Promotion Bureau Road Development Authority Provincial Road Development Authority- Western Provincial Road Development Authority- Anuradhapura Provincial Road Development Authority- Kandy Municipal Council - Negombo Municipal Council - Anuradhapura Municipal Council - Nuwara Eliya Central Cultural Fund

Total Project Cost : JICA - JPY 2,604,000,000  80% GOSL - LKR 781,000,000  20% Total - LKR 3,124,000,000

Project Area Province: North – Western, North Central Province, Central Province, Western District: Gampaha, Anuradhapura, Kandy, Nuwara Eliya, Colombo

Main Contact Details Project Management Unit Contact Details :

Address : 9th Floor, Ministry of Tourism, No. 64 Galle Road, Colomo 03 Telephone : +94 11 2438189 Fax : +94 11 2438190 Email : pldmts@sltnet.lk, tripmts@gmail.com , tripmts@sltnet.lk

Objectives

The objective of the Project is to contribute to social and economic development of the country through job creation and increased foreign exchange earning through increased Japanese tourists arrivals. The Project will improve tourism-related infrastructure and facilities, develop human resources in the tourism sector, and conduct marketing and promotion activities in Japan to attract Japanese tourists.

Scope

The project will consist of following four tourism-related programs: (i) marketing and promotion, (ii) human resource development, (iii) facility and infrastructure development, (iv) community development, and (v) consulting services. The marketing and promotion program targets Japanese market. The human resource development program will focus on development of hotel school facilities and the capacity of Institute of Tourism and Hotel Management (ITHM) to offer quality tourism-related education and training. The facility and infrastructure development program will aimed as development and improvement of tourist facilities and tourism-related infrastructure in four major tourist destinations such as Sigiriya, Anuradhapura, Negombo and Nuwara Eliya. The community development program expects to bring the benefits of tourism development to the communities in these four locations.